In business procrastination Janice B Gordon

In business procrastinationIn business we have to face daily choices of whether to procrastinate or to make productive decisions; Colin McCarty rightly said ‘decisions are too important to leave to chance’.

Wikipedia defines procrastination as putting off important tasks (or decisions) to a later time, and according to Freud, the Pleasure principle (psychology) may be responsible for procrastination, seeking pleasure and avoiding pain.

If we are filling the day with low priority tasks and decisions (seeking pleasure) and so delaying the important or difficult tasks and decisions (avoiding pain), then we are procrastinating. However, procrastination is only a problem if it stops us from fulfilling our potential or business goals.

Fear is at the base of procrastination, fear of making the wrong decision, so if we remove the emotion of fear we are better able to handle the task or decision. Fear may manifest in the fear of failure or rejection, which may lead us to avoid taking action, a great reference on this is author of ‘Feel the Fear and Do it Anyway’, Susan Jeffers

Why is hope essential in business? 
Hope is the emotional state, the opposite of which is despair, which promotes the belief in a positive outcome related to events and circumstances in one’s life.[1] It is the “feeling that what is wanted can be had or that events will turn out for the best” or the act of “look[ing] forward to with desire and reasonable confidence” or “feel[ing] that something desired may happen”.[2]

Hope is essential in business because it:

·         Brings positive possibilities and success

·         Avoids despair and pain

·         Delivers the certainty of change and

·         Gives us the chance to reach our potential and/or goals. 

What is the cure for procrastination?

If we understand that not making a decision, is a decision, it is the wrong decision, then we have nothing to lose and might as well make the right decision!

Think of a decision like the roll of a dice, there are only so many possibilities but there are usually only two that have any weight; discount the lesser options.  Consider that decisions are best guesses, they are based on limited information in a given time, if we delay the decision for new information the old information becomes less relevant with time; given this, to procrastinate, to delay a decision only brings us despair and pain. Whatever decision we make is the right decision for us at that time and avoidance simply delays the possibility of hope, ‘the feeling of what is wanted can be had’ or pleasure.

What I love about decisions is that as soon as I make one I am guaranteed to get another roll of the dice or decision; they just keep coming.  I know that when I have made a decision I can ‘look forward to with desire and reasonable confidence’[2] !

As Nike say ‘Just Do It’!

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Janice B Gordon: The Problem Solver Business Growth Consultant, Mentor, Speaker and Author. Business Evolution – Creating Growth in a Rapidly Changing World will give you the guidance you need to evolve you and your business and exceed your customers wants and needs.

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